Monday, June 23, 2014

Beauty Q + A: Many Shades of Green

Q: Are there any readily available, commercial beauty brands that have safer and more natural ingredients? If so, which would you recommend?
A: Thankfully, yes! I always tell my clients there are “many shades of green” when it comes to safer cosmetics, meaning there is a wide range of options to choose from. Some will be free of the most widely recognized toxic ingredients, such as parabens and fragrance, while others will be certified organic and free of all irritants and toxins. Many of the cleaner options easy to find online, which can may be considered accessible if you don’t mind online shopping.
However, if you need moisturizer ASAP or like to sample your beauty buys in person, you’re in luck! Today more than ever, safer and more sustainable beauty brands are popping up in major nationwide chains such as Target, Walgreens, Whole Foods and Sephora. Many of these lines are at least free of parabens, petrochemicals, fragrance and sodium lauryl sulfate, which is a fantastic start to your green beauty routine. Be sure to read the ingredient labels of each product to see if there are any other undesirable ingredients you may wish to avoid.
Curious about the better brands you can find in your local drugstore or health food store? 
Visit Serene Social to see my recommendations!

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